Home Business Resource Blog

Recently we’ve been introduced to a new technology that seemed too good to be true at first glance - Air QERV.

I mean, what would first thoughts be about a system that promised to reduce the amount of energy you use to heat and cool your home by 90% ?

Well fortunately we looked deeper into what now seems to be a HUGE advance in Green Energy for the world.

Why do i say that?

• Because this system in fact does require just a fraction of the energy that traditional heating and cooling systems use.
• Because the Air QERV just doesn’t heat/cool air - it revitalizes it by cleaning it better than any air filter that I’ve ever even heard about AND actually seems to put more ‘living’ oxygen back into the air.
• Because these units cost less to purchase and the need for typical maintenance and repairs found with traditional systems is essentially eliminated.
• Because the filter never need cleaning or replacement

Imagine all the money people will be saving in the months and year ahead just on their monthly utility bills.

Think of the positive impact this will have on the environment. Air QERV will reduce the amount of resources we use and also reduce the pollution cause by the ineffeciancy nature of traditional HVAC systems.

Health wise we have sen a huge increase in diseases like asthma which has mirrored the ‘tighter’ construction of our homes. Although tighter homes is good for saving energy -it’s bad because we’ve been recirculating stale-’dead’ air.

Fumes from every thing from household cleaners, building products, glues, rugs, etc. cause the air quality in most homes to be worse than the pollution outside our homes!

Air QERV needs to taken seriously because it’s NOT ‘too good to be true’ - it’s for real and will make a difference once people give it a strong examination.

There’s a FREE QERV Report and there is also a Air QERV Review website. Check them out now while it’s fresh in your mind>

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Check out my thoughts on the new killer package form the e Prospect Finder people both HERE on Scribd and HERE at WordPress.

This is a no-brainer package that will keep you busy with tremendous website traffic potential and an amazing amount of education from the masters on how to drive tremendous traffic to your website.

If you’d like to actually see the home Site for e Prospect Finder you can find that HERE.

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Either working within your unique passion or at least be working towards making your ideal career or business happen - is a key ingrediant for success ( and happiness).

Here’s a VERY inspiring little video from the people who wrote the book, ‘The Passion Test’

Click on this link to watch the video HERE

John Kelly ~ Home Business Evangelist

EBook: Top Home Business Secrets (get your free copy)

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Guess what? YOU are a ‘Brand’. Or at least you want people to see you as one. It may be the brand of, ‘Service Expert’, ‘Trusted Advisor’, ‘Creative Genius’, ‘Marketing King’, etc. - you get the idea.

I also want to remind you that in this day and age people make their first impression of you and/or your brand in about 5 seconds flat  We also know the huge importance of making a GOOD first impression.

Towards that end I’ll quote something that’s posted on the website I’m sending you to about the importance of color and it’s importance in making a good first impression: “Research reveals people make a subconscious judgment about a person, environment, or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on color alone.    Why Color Matters”

So now here’s the website link : CLICK HERE

 John T. Kelly ~ Home Business Evangelist

www.TopHomeBusinessSecrets.com

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Lets not sugarcoat it: Most people simply do not like salespeople. That’s because, we have all had bad experiences during a sales process - and most of us have had many.

Having said that, the fact is that no business will survive without effective sales and marketing.

The good news is that there is a new, and extremely effective approach to the sales process which totally eliminates the dread normally associated with selling.

Cold Calling takes on a whole new and delightful demension, hang-ups are essentially eliminated, the pressure experienced by both seller and prospect vanishes, and it gets better and better from there.

Aquiring new customers is the most expensive element  in running any business -and often the most dreaded. Ari Galper’s new approach to selling is a godsend to businesses, the business owners, to new entrepreneurs, to salespeople as well as the people these salespeople intact with.

His website has lots of get tips as well as a extremly powerful program for those people who recognize that nothing happens in business if nothing is sold. 

See for yourself at Ari’s site here.  

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New home based business entrepreneurs often think that they only need to share their business once before they acquire a new customer. Since the vast majority of people do not make a decision upon first exposure – no matter how compelling the offer is.

So this means it will take multiple exposures because these days it more about being an ‘education process’ than a ’selling process’. All new businesses need to put a primary focus on Marketing - no matter WHAT business they are in.

 Marketing is the process of keeping people interested in what you’re saying long enough to educate them in the benefits, to build trust, and possibly engage the law of reciprocation.

If you succeed in maintaining a person’s interest long enough they will generate the reasons or ’story’ that will compel their purchase.

This current methodology is often called ‘dripping’. Rather than shooting for the ‘grand slam’ (i.e. – the sale’) we focus on a series of communications that offer real value to our prospects.

We also want to make sure our intention of service, and for matching out product and service to people - rather than try and make every single person we meet a client. There is little chance that everyone needs what you’re offering. By trying to appeal to everyone you becoming so ‘vanilla’ you end up appealing to practically no one!

So your action step is to determine how you will now approach prospects in a manner that does not cause them to see you as a salesperson looking to just push a sale. In today’s environment you need to elevate yourself to ‘Trusted Advisor’ position.

 John T. Kelly

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People who learn Public Speaking skills can revolutionize their income.  

Notice I said LEARN. Public speaking is something practically anyone can learn to do effectively. It is a skill set like most any other except it pays far in excess of practically any other skill set you know.

Many speakers start their Public speaking engagements at the local Lions Club, or better yet at their local Toastmasters Club. The point is you can start with a friendly ‘laid back’ audience in order to hone your skills.

Toastmasters offers wonderful resources and the coaching/support that can transform a person from a ‘Nervous Nelly’ into a compelling force.

Home Based business entrepreneurs are especially suited to learn this skill for several reasons.

First, we have expressed numerous times that new businesses need to invest a good 60% (or more) of their time on Marketing. Giving a talk on your field can easily put you in front of dozens of prospects at a time.

Better yet, those people listening will see you as some sort of ‘expert’ - just by the very fact that you are one giving the presentation/talk. Once you are seen as the ‘expert’ - people stop thinking of you as a ’salesman’. That in itself offer HUGE benifits.

There are tons of resources for entrepreneaurs to learn to be an effective speaker. I’ve already mentioned Toastmasters  Steve Siebold is someone who I deeply respect and he comes from the ‘Bill Grove’ line of training (you’ll be stunned to learn about the number of household names that have also followed this school of training). Lots of Great information at Steve’s site: http://publicspeakersblog.com/

Home based business entrepreneaurs should put ’Public Speaking’ near the top of skill sets to master because it offers huge leverage in being effective and efficient with your time and credibility.  

John T. Kelly

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Are you one of the many home based business entrepreneurs who are typically wearing multiple ‘hats’ to run your business? Are you the marketing person, the fulfillment person, the secretary, the accountant – among other activities?

Add to that the ongoing avalanche of emails, phone calls, solicitations, and general information overload. Sound familiar?

I know how I felt: Frustrated, stressed-out, rushed, distracted, and at times; plain angry that my business seemed to be going backwards - rather than forward with genuine velocity. Overwhelm will do that to you…

Know the feeling?

One of the key reasons I came into the home based business arena was because I wanted my work to conform to my lifestyle – rather than the other way around.

There are only a few critical elements that a business owner should be focused on at any one time. They are:
• Your business Strategy (online VS. offline, or both? Top quality or price?)
• Marketing – should be where 70% of your attention and time are focused
• Creativity – offer a product/service that is unique & therefore avoids becoming a commodity (which is priced by your customers/competitors)
• The Vision – identifying the current key ‘Constraint’ - and keeping focused on it until it is removed. Result: Your business is catapulted to next level.

Another technique involves using the 80/20 rule extensively. When you examine your time and the income associate with those activities you’ll magically discover the following:
• The first is that is that 80% of your income comes from the activities associated just 20% of you time.

• The next is that 80% of you ‘problems’ come from just 20% of your clients.

• The third is that 80% of your work satisfaction comes from just 20% of the activities you’ve been engaged with.

The 80/20 rule can be  - and should be – applied to partically ever area of your work and lifestyle in order to maximize the good and effective elements and to cut-out or farm-out the remaining activities whenever  possible.

So, in order to get past overwhelm the trick is to remember that your focus is needed in just a few critical areas mentioned above.

By staying focused on those and farming the rest out you’re able to enjoy significant time & mental and emotional space. That position assures you can rise above overwhelm and direct your Lifestyle ’ship’ (which includes your business) to the destination you had in mind when you started the home based business in the first place.

John T. Kelly

PS: Visit www.TopHomeBusinessSecrets.com for you free ebook packed with cutting edge tips and techniques to bring Your business to the next meaningful level.

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As you have likely noticed - the number of pasts to the blog have ’slipped’ recently. The reason can now be revealed.  Our new eBook, ‘Top Home Business Secrets’ has just been completed and released.

It not only  reveals ‘why’ a Home Based Business can make this year your best year ever - it tells you HOW! 

It is packed with powerful information, key tips, and cutting edge strategies that will save tons of time, money, and heartache to those who wish to make their life’s dreams a living reality. This includes people new to home based business as well as seasoned entrepreneurs.

We welcome people’s feedback and comments (both good and bad) because our purpose has everything to do with being of service to as many people who are seeking this information as possible.

The eBook is free and can be found here: www.TopHomeBusinessSecrets.com

John T. Kelly

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One of the key reasons I’ve chosen to be a home based business entrepreneur has to do the quality of life I wish to live.  In this brief posting I want to share what I refer to as my ‘Level 3 Freedom’ strategy.

‘Level 1 Freedom’ occurs primarily in the field of personal development.  This level of freedom indicates we have recognized the limitations we have adopted from our upbringing and society in general.  Limiting beliefs, bad habits, been overly controlled by ego; these or all elements that need modification in order to perform the activities that lead to success.

‘Level 2 Freedom’: At this level we have become a business owner or entrepreneur and have developed the systems necessary to free up our time and generate significant cash flow.  As Michael Gerber has articulated in his book named  ‘Power Point’; way too many business owners have become slaves to their business. This is because they are working in their business rather than on their business.  In other words, they have failed to develop the systems that allow them to be an absentee owner.

‘Level 3 Freedom’. Living life at level 3 freedom means to me a person has progressed to the point where level 1 and level 2 freedom are firmly in place. At this point free time and sufficient money are no longer an issue in a person’s life.  This means that you are now able to devote the vast majority of your time to activities and endeavors that really make your heart sing.

For many people that may mean devoting oneself to volunteer work in order to help those less privileged. For others it might mean traveling the world. For others still it could be to focus on art, music, or literature. Each and every person on earth has at least one special song in their heart waiting to be sung. Most of us have more than one song wanting to be sung.

For me, it makes perfect sense to live life at ‘Level 3 Freedom’. In the coming months I will be elaborating on many of the specific steps that may be useful to others who wish to achieve a ‘Level 3′ lifestyle.  I welcome your comments and suggestions.

John T. Kelly

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