How to Get Past Overwhelm
Friday, May 23rd, 2008Are you one of the many home based business entrepreneurs who are typically wearing multiple ‘hats’ to run your business? Are you the marketing person, the fulfillment person, the secretary, the accountant – among other activities?
Add to that the ongoing avalanche of emails, phone calls, solicitations, and general information overload. Sound familiar?
I know how I felt: Frustrated, stressed-out, rushed, distracted, and at times; plain angry that my business seemed to be going backwards - rather than forward with genuine velocity. Overwhelm will do that to you…
Know the feeling?
One of the key reasons I came into the home based business arena was because I wanted my work to conform to my lifestyle – rather than the other way around.
There are only a few critical elements that a business owner should be focused on at any one time. They are:
• Your business Strategy (online VS. offline, or both? Top quality or price?)
• Marketing – should be where 70% of your attention and time are focused
• Creativity – offer a product/service that is unique & therefore avoids becoming a commodity (which is priced by your customers/competitors)
• The Vision – identifying the current key ‘Constraint’ - and keeping focused on it until it is removed. Result: Your business is catapulted to next level.
Another technique involves using the 80/20 rule extensively. When you examine your time and the income associate with those activities you’ll magically discover the following:
• The first is that is that 80% of your income comes from the activities associated just 20% of you time.
• The next is that 80% of you ‘problems’ come from just 20% of your clients.
• The third is that 80% of your work satisfaction comes from just 20% of the activities you’ve been engaged with.
The 80/20 rule can be - and should be – applied to partically ever area of your work and lifestyle in order to maximize the good and effective elements and to cut-out or farm-out the remaining activities whenever possible.
So, in order to get past overwhelm the trick is to remember that your focus is needed in just a few critical areas mentioned above.
By staying focused on those and farming the rest out you’re able to enjoy significant time & mental and emotional space. That position assures you can rise above overwhelm and direct your Lifestyle ’ship’ (which includes your business) to the destination you had in mind when you started the home based business in the first place.
John T. Kelly
PS: Visit www.TopHomeBusinessSecrets.com for you free ebook packed with cutting edge tips and techniques to bring Your business to the next meaningful level.
If you enjoyed this post, make sure you subscribe to my RSS feed!